Building Trust: Addressing Vaccine Hesitancy and Health Misinformation in Vulnerable Communities

About the Training

Join the National Nurse-Led Care Consortium for a 60-minute webinar that addresses the critical challenges of vaccine hesitancy and health misinformation, particularly within communities served by health centers and public housing primary care programs. In today's rapidly evolving healthcare landscape, health misinformation and vaccine hesitancy contribute to significant public health challenges, deepening inequities and biases in care.

This session is designed to equip health center staff with the tools and knowledge necessary to counter misinformation, build trust with patients, and promote informed health decisions, ultimately advancing public health and safety. Jennifer Allen, PhD., Postdoctoral Fellow at the University of Pennsylvania, will delve into how misinformation spreads, exacerbating vaccine hesitancy and leading to higher rates of preventable diseases.

The discussion will also examine the role of historical and ongoing healthcare inequities in fostering distrust and how cultural beliefs and social networks shape vaccine attitudes in underserved populations. By the end of the session, participants will gain valuable knowledge and practical strategies to reduce vaccine hesitancy, promote health equity, and build trust with patients through patient-centered communication and effective misinformation mitigation. Don’t miss this essential event for healthcare professionals addressing today’s public health challenges.

Learning Objectives:

As a result of this training, participants will be able to:

• Define vaccine hesitancy and misinformation and how misinformation contributes to increased vaccine hesitancy
• Understand the historical and cultural factors influencing vaccine attitudes, including social networks and community leadership.
• Identify effective strategies for building trust with patients and addressing misinformation.