About the Training
Join the National Nurse-Led Care Consortium for a 60-minute webinar addressing the critical challenges of vaccine hesitancy and health misinformation, particularly within communities served by health centers and public housing primary care programs. Health misinformation and vaccine hesitancy contribute to significant public health challenges, deepening inequities in care. This session will equip health center staff with practical tools and knowledge to counter misinformation, build patient trust, and foster informed health decisions that ultimately advance public health and safety.
Amanda Kwong, MPH
Amanda Kwong, public health communication experts from the deBeaumont Foundation, will present resources from the Public Health Communications Collaborative that help frontline health staff address misinformation. She will introduce ready-to-use communication tools designed to support health centers in delivering culturally competent, accessible, and effective messaging around vaccines and misinformation.
Dr. Charles R. Senteio
Dr. Charles R. Senteio, Associate Professor at Rutgers University, will explore how misinformation disproportionately affects vulnerable communities, especially those with limited healthcare access. He will examine its impacts on vaccine uptake and preventive care, discussing barriers—such as digital access and historical mistrust—that can make some populations more susceptible to misinformation. In addition, he will discuss effective communication strategies to build trust and navigate sensitive conversations on vaccines with patients.
By the end of the session, participants will gain valuable strategies for promoting health equity and building trust with patients through patient-centered communication and misinformation mitigation. Don’t miss this essential event for healthcare professionals tackling today’s public health challenges.
Learning Objectives:
As a result of this training, participants will be able to:
- Define vaccine hesitancy and misinformation and how misinformation contributes to increased vaccine hesitancy
- Understand the historical and cultural factors influencing vaccine attitudes, including social networks and community leadership
- Identify effective strategies for building trust with patients and addressing misinformation
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